The Little Guy Guns For Google

http://www.eweek.com/c/a/Search-Engines/Expert-System-Guns-For-Google-with-Semantic-Search-Advertising/

Web 2.0 is still the hot new sexy term for the internet and yet Web 3.0 is poking its head out in the form of companies like Expert Systems. A smaller internet advertisement company and knowledge management guru, ES has taken aim at the modern day Goliath of the internet. Google has dominated the web search landscape and has entered many other different realms in their attempt to dethrone Microsoft for good. So who is the little guy coming after Google? ES, has entered the internet ad services battle with a whole new approach: semantic web searches. Their new intelligent software ignores simple keywords and analyzes entire sentences or even documents to gain as much knowledge about the topic at hand. Users can type anything they want to describe their search criteria and get a whole slew or responses that will be better suited to the search and more appropriate for each situation. Semantic searching is on the horizon and with more and more advances in the way web pages are built, Web 3.0 will bring us into a world of intuitive searches and more intelligent use of the internet. Cheers to the little guy...Google will soon buy you for millions of dollars and use your software for their own dominance!!